Many small businesses are attracted to third-party barcode providers because they appear cheaper upfront. However, while these barcodes may seem cost-effective at first, they come with long-term risks that can far outweigh the initial savings. Non-GS1 barcodes lack the critical elements of traceability, verification, and global recognition that GS1-licensed barcodes provide.

Without the global compliance that GS1 barcodes ensure, your products could face rejection from major retailers, distributors, and online platforms like Amazon. What might seem like a bargain purchase can lead to expensive rebranding, repackaging, or even product delisting. This can disrupt your supply chain, damage your relationships with retail partn

ers, and cost you far more than you saved initially.

Investing in GS1 barcodes from the start provides businesses with the security of knowing their products are accepted across the global supply chain. For comp

anies serious about scaling and maintaining credibility, GS1 is a long-term investment that offers peace of mind.